Oasis Beauty, New Zealand’s leading expert
in sensitive skin and sun protection products says that the evidence is now
unequivocal; sun protection prevents skin ageing.
The Canterbury-based manufacturer of the
signature brand, Oasis Sun SPF30+, also developed the first New Zealand-made BB
creams, which incorporate sunblock. It is now working alongside organisations
such as Molemap, Auckland Dermatology and Skin Institute to help New Zealanders
understand the implications of the latest studies in sun damage prevention.
Oasis Founder, Stephanie Evans says `At
work, at play or simply chilling out, as our climate changes and we are exposed
to more sunshine, it makes sense to put sun protection first. The latest
research funded by the National Health and Medical Research Council of
Australia[1] shows beyond doubt that not only does the use of sunscreen
product reduce the risk of cancers, regular sunscreen use retards skin
aging in healthy, middle-aged men and women. How fantastic is that? The use of
our skincare products will keep you looking younger.’
The new Australian study was a randomised
trial of sunscreen and prevention of skin ageing among 903 adults over four and
a half years, published six weeks ago in the prestigious journal the Annals of
Internal Medicine. It showed that those people who used sunscreen every day
showed no detectable increase in skin ageing after four and a half years. The
researchers concluded that regular sunscreen use retards skin ageing in
healthy, middle-aged men and women.
Stephanie Evans adds: `Our own customer
research shows that New Zealand women spend less than ten minutes on their
skincare in the morning so it is really important that our skincare products
deliver protection against sun damage as well as the other benefits. Our
customers are in the prime of their lives, but time poor, many with children aged
under 13 and they have told us they want multi-purpose products made from
natural ingredients in New Zealand. Instead of having to use a moisturiser and
then a foundation and then think about sunblock, we’ve been able to meet their
needs and have everything covered with one product.’
The Oasis natural BB creams, launched as
part of the Oasis Sun range, are all-in-one facial products that can replace moisturiser,
mineral foundation and SPF 25 sunblock, which like all Oasis Beauty products
are formulated using natural ingredients.
Oasis Sun SPF30+ is formulated for the
whole family
- Made for sensitive skin
- Suitable for face and body
- Loved by babies, children &
big manly men
- Non greasy & non whitening
- Does not stain clothes
- No colour or fragrance
- Paraben free & non-nano
- Cruelty free & suitable for
vegans
- Made in New Zealand
- AS/NZ Standard 2604:1998, rated
SPF35 High Sun Protection
Also contains
certified organic jojoba oil, shea butter, lecithin and natural vitamin E to
moisturise against wind, water and sunlight
Contains 94% natural/organic ingredients
More information can be found at www.oasisbeauty.co.nz, along with a list
of retailers stocking Oasis Beauty products.
-Ends-
About
Oasis Beauty:
We inspire
women to take better care of their skin by making it easier, simpler and more
affordable with our skin care products with an emphasis on sensitive skin. The products are manufactured in New Zealand
from ethical, natural and organic ingredients combined with high vitamin
contents.
We give
women the confidence that the appearance and health of their skin is in
excellent hands with free expert advice, samples and first class service.
All Oasis
Beauty products are suitable for sensitive skin and are available both online
and through pharmacies, beauticians and health stores nationwide. Oasis Beauty
supports the World Society for the Protection of Animals (WSPA).
Contact:
Peter
Boyes: peter@boyespr.co.nz
- 09 5757 003 or 0275 540 500
Stephanie
Evans: steph@oasisbeauty.co.nz
or 021 070 9729
http://prwire.com.au/pr/40098/oasis-beauty-says-research-is-unequivocal-sun-protection-prevents-skin-ageing-full-stop
[1]
Sunscreen and Prevention of Skin
Aging: A Randomized Trial, Maria Celia B. Hughes, MMedSci; Gail M.
Williams, PhD; Peter Baker, PhD; and Adèle C. Green, MBBS, PhD Ann Intern
Med. 2013;158(11): 781-790.
doi:10.7326/0003-4819-158-11-201306040-00002
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