Date: 28th April 2014
COMPUTER VISION SYNDROME MEANS THAT EYE CARE IS VITAL SAY HEALTH RESEARCHERS
Oasis Beauty, New Zealand’s leading expert in sensitive skin products has developed a natural eye care preparation, Lips & Lashes, to counter the effects of our increasing use of illuminated screen-based technology, which researchers claim is leading to peak levels of computer vision syndrome, with up to 90% of people who use a computer for work suffering from symptoms.
Lips & Lashes creator, Stephanie Evans says: `For more and more of us staring at a computer monitor for hours on end has become a part of our lives. Researchers now know that this reduces the blink rate and so the lubrication of our eyes. Not only that the demands of the light intensity and focussing unnaturally can put a real strain on your eyes and the muscles around them. Researchers have given the name computer vision syndrome (CVS) to the eye problems caused by computer use because it is not one specific eye problem but a range of eyestrain, pain experienced by computer users.’
Known for its signature brand Oasis Sun SPF30+, the Canterbury based manufacturer has developed Lips & Lashes a topical cream, which includes:
• Aloe vera & cucumber provide a soothing action for sensitive and sore eyes.
• Honey, rosehip oil, calendula oil, apricot kernel oil & vitamin E all work to moisturise the area around the eyes without weighing the skin down.
• Arnica reduces inflammation and bruising so it helps with puffiness and dark circles. It also helps promote hair growth and is used in hair preparations at 1-2% so it’s what we use to grow your eyelashes!
• Vitamin E lotion is also a well-known way to increase hair growth.
• Glycerin and hyaluronic acid (HA) are humectants that absorb moisture and swell, filling fine lines and wrinkles.
• Green tea is a super powerful antioxidant that is a wonderful fighter destroying nasty cell-damaging molecules in our body, known as free radicals. This keeps us looking fabulous for longer!
Research shows computer eye problems are common. Somewhere between 50% and 90% of people who work at a computer screen have at least some symptoms of eye trouble. In addition, children using mobile video games or who use computers at school also can experience eye problems, especially if the lighting and computer position are less than ideal.
Computer vision syndrome is similar to other repetitive stress injuries at work caused by carrying out the same motion repeatedly and gets worse the longer you continue the activity. There's no evidence that computer vision syndrome causes any long-term damage to the eyes. However, regular computer use can be the source of significant discomfort.
Stephanie explains: ‘Using an illuminated screen means that the eyes continuously move backwards and forwards from the screen to other objects such as papers and then back up to type and require a lot of effort from eye muscles. It is much more challenging to your eyes than reading a book or piece of paper, which means that eye care becomes even more important, especially as we get older. The skin around our eyes is the one of the first places to show signs of ageing because it’s up to 10 times thinner than the skin on our face and is surrounded by constantly moving muscles. The four main areas of concern in this area are under eye dark circles, crow’s feet, wrinkles and puffiness. We’ve developed Lips & Lashes to help reduce these symptoms.’
More information can be found at www.oasisbeauty.co.nz
About Oasis Beauty:
Oasis Beauty specialise in multi-purpose products for sensitive skin. We’re making it easier, simpler and more affordable for women to take better care of their skin. The products are manufactured in New Zealand from ethical, natural and organic ingredients combined with high vitamin contents.
Oasis Beauty products are available online and through pharmacies, beauticians and health stores nationwide. Oasis Beauty is cruelty-free and supports the World Society for the Protection of Animals (WSPA).
Peter Boyes: firstname.lastname@example.org - 09 5757 003 or 0275 540 500
Stephanie Evans: email@example.com or 021 070 9729